At no time in history has valuing IP assets been so crucial. The value of IP is often under appreciated, yet it is critical in so many ways. From selling assets and licensing to acquisitions and even probate, most attorneys only deal with the issue in litigated matters. And even then, they will often defer to an expert. Insight into the mystery world of IP asset valuation is therefore necessary. There are different methods for valuation and each one is unique in its purpose and application...
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